
This page is designed to provide additional information and support for concepts and programs introduced in How To Double Your Wedding Business in 12 Months.
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An auto
responder is a very cool software program that allows you to enter a series of
newsletters, e-mails or informational snippets, and then it delivers that
information in whatever order and schedule you choose.
The first step
is to contract with an auto-responder service and set up an account.
Once your
account is set up (a five-minute process), you can begin creating a series of
e-mails to send to the bride after the show. It’s best to keep each e-mail
short and to provide some information about your company. Always close the
e-mail by providing a way for the bride to link to you, call you, or register
on your page. You will want to create 10 separate e-mails that will be sent to
the bride after the show.
My experience
shows it’s best to schedule your e-mails as follows:
- One each day for five days
- One every other day for six days
- One e-mail 15 days after the show
- One final e-mail 20 days after the
show
When you meet a
bride at the show, part of the registration process will be to record her
e-mail address. On your registration form you should have an opt-in box where
the bride can give you permission to send her e-mails. Be sure to keep these
registration forms on file in the event that there is a question later. There
are specific laws that govern sending e-mails to lists. The auto-responder
service you choose will provide all the information you need, and by following
its guidelines you will be in compliance with the laws.
After the show,
simply enter the brides’ e-mail addresses into the system and they will receive
the e-mails you set on the schedule you created. The final e-mail in the
schedule should tell the bride-to-be that it is the final message she will
receive. It’s amazing, but many times that’s enough to stimulate the
bride-to-be to respond.
The best Auto Responder and Client Email system we have found is Aweber. Be sure to use the Chris Evans Link bellow and check it out for
yourself.
OvernightPrints is one of the leading online printing companies in the
world. Chris Evans International has use Overnight Prints for several years.
Overnight Prints has over 1,000,000 customers worldwide, the fastest year
over year growth in the printing industry.
Be sure to use the Chris Evans Link bellow and check it out for
yourself.


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Computer problems are a drag. We don't have them at ChrisEvansInternatonal because we routinely back-up our data and use great protection software.
Conventional anti-virus software now identifies less than 50% of new
malware and phishing attacks. SentryBay's PDP Suite protects every
keystroke – so is effective without needing to identify malware, &
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instant they are launched.
The PDP Suite has no effect on PC performance and is
plug-and-play – no configuration needed. It works alongside all
conventional anti-virus or internet security suites. Suitable for both
individual consumers and businesses.
The unique SentryBay scrambler appears in the browser & shows the user they are protected whenever they enter data. Use our link to contact SentryBay and protect your computer.
You don't need to have a dedicated fax machine any longer. eFax is easier and you can receive faxes anywhere vis email. Use this link for a special offer.
We use virtual phone service through RingCentral. It's easy, inexpensive and you can have as many lines as you want, spread out to individuals all over the world or just over town. Check them out for a great Chris Evans International opportunity!